Effective Date: January 1, 2025

Introduction
Welcome to PremierBLU.com. Your privacy is important to us. This Privacy Policy outlines how we collect, use, store, and protect your personal information when you visit our website or engage with our services. By accessing or using PremierBLU.com, you agree to the terms outlined in this policy.

Information We Collect
We collect a variety of information to help us serve you better, including:

Personal Information: Name, email address, phone number, mailing address, and any other information you submit through forms, appointment scheduling, newsletter sign-ups, or service inquiries.

Property-Related Information: Property addresses, mortgage pre-approval details, loan documentation, or housing preferences shared during consultations or applications.

Non-Personal Information: Browser type, IP address, device data, referring website, and pages visited — typically gathered through cookies and analytics tools.

Financial Information: Payment or transaction data, credit assessments, or documentation provided during mortgage or home purchase services (handled securely and in compliance with applicable laws).

How We Use Your Information
We use the information we collect to:

• Provide, operate, and improve our real estate and mortgage services
• Communicate with you regarding inquiries, appointments, and updates
• Process applications, contracts, or financial transactions
• Deliver personalized property recommendations and marketing
• Monitor website traffic and analyze user trends
• Comply with legal and regulatory requirements

Data Sharing and Disclosure
PremierBLU does not sell your personal information. We may share data in the following limited scenarios:

Service Providers: With trusted partners who help us operate the site, manage leads, conduct analytics, or process secure financial transactions

Legal Obligations: To comply with federal, state, or local laws, court orders, or regulatory requirements

Business Transactions: If PremierBLU merges with or is acquired by another entity, your data may be transferred as part of that process

Cookies and Tracking Technologies
We use cookies and similar tools to enhance user experience:

1. Essential Cookies: Necessary for site functionality and performance
2. Analytics Cookies: To understand site traffic and usage behavior
3. Marketing Cookies: Used to deliver relevant ads and promotions

You can manage cookie settings through your browser or opt out via third-party tools.

Data Security Measures
We are committed to protecting your data. PremierBLU implements:

• SSL encryption for data transmission
• Secure infrastructure with access controls
• Regular system updates and vulnerability checks
• Limited internal access to sensitive data

While we take every reasonable measure, no system is completely immune from risk. We encourage you to safeguard your own data as well.

Third-Party Links
Our site may contain links to other websites. PremierBLU is not responsible for the content or privacy practices of those external sites. We recommend reviewing their privacy policies before providing any information.

Your Rights and Choices
Depending on your location, you may have the right to:

• Request access to or correction of your personal data
• Request deletion of your information
• Unsubscribe from marketing emails or text alerts
• Request a copy of your data in a portable format

To exercise any of these rights, please contact us at [email protected].

Data Retention
We retain personal data only for as long as necessary to fulfill the purposes outlined in this policy or as required by law. When no longer needed, data is deleted or anonymized securely.

Policy Updates
We may update this Privacy Policy to reflect changes in technology, legal requirements, or our practices. Updates will be posted on this page with the new effective date. We encourage you to review this policy periodically.

Contact Information
If you have any questions, concerns, or requests regarding this Privacy Policy or how your data is handled, please contact us:

Email: [email protected]
Address: 37 Easton Ave. STE 235, New Brunswick, NJ 08901